A special month is about to begin, during which you can experience Panerai’s rugged appeal and sophisticated Italian design.
From Saturday, August 1, 2026, through Monday, August 31, 2026, COMMON TIME will host the Panerai Fair, showcasing the essence of “Panerai,” Italy’s prestigious luxury watch brand.
With its roots in military diver’s watches, Panerai has continued to captivate watch enthusiasts around the world with its unparalleled readability, rugged durability, and instantly recognizable, one-of-a-kind cushion-shaped case.At this fair, we present one of the region’s largest selections, ranging from classic models—including the brand’s iconic “Luminor,” the slim and elegant “Luminor Due,” and the authentic diver’s watch “Submersible”—to new releases and limited-edition models for 2026.
Take this opportunity to discover a special timepiece worthy of being your lifelong companion, and come experience the world of Panerai at a COMMON TIME store. Our entire staff sincerely looks forward to welcoming you.
Unveiled at the 2026 “Watches & Wonders Geneva” and already receiving rave reviews from Panerai fans, the “PAM01731” is a highly anticipated timepiece.
Its greatest appeal lies in its striking “back-to-basics” design, born as a tribute to the legendary vintage model “Ref. 6152/1,” which was supplied to the Italian Navy in the 1960s.The deep, beautiful tobacco-brown dial features beige luminescent indices (sandwich construction) that evoke the warm patina of age. Furthermore, the rounded “domed sapphire crystal,” which recreates the plexiglass crystal of that era using today’s most advanced technology, creates a classic and lustrous appearance when viewed from an angle.
The entire case, excluding the crown guard, features a lustrous polished finish. Thanks to the refined lug design of the newly engineered “Luminor 1960 Case,” the watch achieves a surprisingly comfortable fit despite its substantial 44mm presence.
The back features the long-awaited see-through case back, allowing you to admire the functional beauty of the in-house hand-wound “P.6000” movement at any time. The fact that this see-through design still meets the brand’s proud standard of “30 atm (300 m) water resistance”—a high level of practical performance—is a true testament to Panerai’s technical prowess.
In addition to a dark brown vintage-style calfskin leather strap, the watch comes with a chocolate brown rubber strap that’s perfect for summer and active occasions. This ultimate timepiece allows you to enjoy Panerai’s historic aesthetic while withstanding the rigors of modern life—we highly recommend it as both your “first watch” and a “supreme addition to your collection.”
We have faithfully recreated the design code of the legendary historical masterpiece “Ref. 6152/1”—originally created for the Italian Navy in the 1960s—in the imposing 47mm size that defines Panerai’s identity. Its greatest appeal lies in the texture of the “tropical dial,” which stirs the hearts of enthusiasts.The matte ivory gradient dial, reminiscent of a vintage watch that has beautifully aged over many years of exposure to sunlight, exudes a profound sense of substance and warmth.Featuring a domed sapphire crystal and the large, hand-wound in-house “P.3000” caliber visible through the see-through case back, this is a truly sublime timepiece that reimagines Panerai’s heritage using the finest modern technology.
The “PAM01768” is the latest collaboration model with the Italian sailing team “Luna Rossa Prada Pirelli,” for which Panerai serves as an official sponsor. This model features a “black Velcro-fastened textile strap”—a first for the Luna Rossa collection—and was created as a truly professional-grade timepiece capable of immediate use in actual offshore races.The 44mm satin-finished steel case is paired with a silver sunburst-finished dial that beautifully diffuses light. The “red” chronograph seconds hand and pushers—symbolic of Luna Rossa—add a striking accent.The inner bezel features a speed tachymeter, allowing the measurement of average speed while sailing—a brilliant embodiment of feedback from the harsh conditions at sea. With details such as the chronograph pushers positioned on the left side of the case (at the 8 and 10 o’clock positions) to avoid the crown guard, this is a premium piece limited to 500 watches worldwide, packed with Panerai’s functional beauty.
During the fair, we’re offering a PANERAI tote bag to customers who make a purchase.
We offer a shopping credit plan with no interest on payments up to 120 installments.
(The number of tickets is limited and will be closed as soon as they are gone.)
We welcome walk-ins at any time.
If you make an appointment, one of our expert watch concierges
will give you priority service tailored to your needs.
